Care to Share
In India, 50,000 women die during childbirth every year. As the second most populous country in the world, India’s healthcare system is overstretched and underfunded. In there circumstances, Care2Share attempts to put women at the heart of the solution to improving Quality of Care. Care2Share is a service that facilitates a feedback cycle that promotes positive changes in maternal healthcare in India.
Over the 1 year long project, I played contributed in the capacity of design research, concept development, UX and visual design.
The research phase involved co-design workshops and understanding the challenges and opportunities of the context.
Adapting WHO's indicators into a sequential and visual narrative for women, and testing and iterating the content with women.
Testing prototypes to understand the level or visual and digital literacy, and create experiences well suited to our users.
Translating learnings to develop wireframes for digital touch points for a service concept with Kallan.
M4ID is the strategic design partner on this project. Read more about the project onM4ID’s website.The final design outcome from this project will be published later this year.